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Our Revolutionary Marketing Approach
In order to stay ahead in the ever-changing real estate market, Von Poll Greece has formed a team of highly skilled professionals who are true masters in their respective fields. Our in-house marketing team takes charge of all marketing endeavors, allowing us to refine our strategies and outshine our competitors. We are dedicated to delivering top-notch services that are personalized to meet the unique needs of each property listed with us. With our unparalleled experience and expertise, we are able to create exceptional content in a fraction of the time, without compromising on quality.
Von Poll Greece is committed to modernizing conventional marketing strategies and tailoring our services to match each individual property, resulting in outstanding outcomes that exceed expectations. Our goal is to redefine real estate marketing and establish a solid foundation for success by providing homeowners and vendors with high-quality services that showcase their properties with an undeniable touch of excellence.
For more detailed information about our customized marketing solutions, please refer to the following section.
Photography Services
for Property Listing
Our skilled in-house real estate photographer utilizes their expertise and state-of-the-art techniques to create an impressive collection of professional photos for every property. Each image, ranging from daytime captures to nighttime shots, is meticulously composed to present the property in its most favorable light. Additionally, the photographer incorporates cutting-edge filming methods, such as drone shots, to offer a comprehensive visual depiction of the property from various perspectives.
Introducing our Lifestyle Content Package
Discover our exceptional Lifestyle Content package, designed to captivate audiences and showcase the distinctive character and breathtaking surroundings of properties through captivating videos and stunning photographs. By leveraging the talents of models and influencers, this tailor-made package establishes a powerful connection between properties and a wider audience, infusing the luxury real estate market with an undeniable sense of prestige and glamour.
Video and Lifestyle Presentation
In the modern era of digital connectivity and pervasive social media, a well-crafted video presentation for a property has become an essential tool. At our company, we specialize in real estate marketing and leverage our expertise to produce captivating video presentations that breathe life into your property. Our goal is to highlight its distinctive attributes and showcase its lifestyle appeal, with the intention of captivating a worldwide audience and attracting interest from every corner. Employing cutting-edge video production techniques, we create immersive experiences that present your property in the most favorable and compelling manner possible.
Branded Videos
In a time when social media is flooded with similar content, we have dedicated ourselves to producing high-quality videos that showcase properties in a distinctive style. Our marketing team excels in crafting custom-made narrative videos that authentically portray the allure of Greek properties. These innovative visualizations, known as “Luxury Greek Homes,” strive to deliver a one-of-a-kind experience that captures the essence of luxurious living in Greece evoking emotions and inspiring admiration with each frame.
Introducing Property Tour Reels
With the advent of Instagram Reels, we have unlocked a powerful tool to connect with a global audience and achieve astounding viewership on our videos. In a matter of weeks, we witnessed one of our videos amass over 2 million views. These concise yet captivating videos serve as an effective means to engage with our audience and present our listings in a creative and relatable manner.
Area Tours
At AREA TOURS, our mission is to bring attention to the importance of a property’s location by crafting captivating Area Tour Videos. These videos not only showcase the property itself but also accentuate the surrounding area. Our goal is to create a tour that captivates and motivates viewers, enabling them to envision the true possibilities that the property’s location has to offer.
Customized Branding
Each property possesses its own distinct character, which is why we dedicate ourselves to crafting individualized branding for every one of them. Once the property is sold and ready to be rented or placed on the market to be promoted as a rental asset our team of branding specialists meticulously curates a brand identity that encapsulates the essence of the property and sets it apart from others. Our customized branding encompasses logos, brand names, and concepts that are meticulously tailored to resonate with the property’s intended audience.
Introducing the Von-Poll.com Website
At the prestigious 2022/2023 International Property Awards, our website was crowned as the Best Real Estate Agency Website in both Germany and the world. With an impressive monthly visitor count of over 3,000,000 from around the globe, our website has taken the forefront in Google searches for real estate in Europe’s sought-after areas.
Our website is meticulously designed to offer a seamless and informative experience to our esteemed clients, buyers, vendors, and visitors alike. By employing strategic marketing tactics and advertising on multiple online platforms, we ensure a steady flow of potential leads to your property. Placing your house in our exclusive section can result in thousands of daily organic visits, on average.
Discover the unparalleled reach and effectiveness of the Von-Poll.com website, where excellence in real estate is a top priority.
Von Poll Greece YouTube
Von Poll Greece has embraced the power of video through our active presence on YouTube. We consistently upload content to our well-regarded channel, and our property tours have gained significant popularity among viewers. This has solidified our position as a top real estate agency in Greece.
As we continue to grow our audience, we anticipate reaching millions of views per video from a diverse, international viewership. Our YouTube channel allows us to expand the visibility of our listed properties and enhance their online recognition. By implementing effective branding strategies, we strive to provide comprehensive coverage for each property on a global scale, thereby increasing the potential for sales.
Von Poll Greece Instagram
In today’s real estate industry, Instagram has become an essential component of marketing strategies. At Von Poll Greece, we have effectively utilized this platform to connect with a global audience and showcase our exclusive properties. Through strategic implementation of Instagram, we are able to reach hundreds of thousands of individuals on a daily basis, while our custom property videos have the potential to reach millions worldwide.
To maximize the effectiveness of our marketing efforts, our skilled team utilizes innovative tools to gather valuable information from potential leads. By leveraging this data, we create targeted advertisements on Instagram, ensuring that our properties are promoted to specific audiences based on location, budget, and other relevant criteria.
In addition to producing and sharing our unique content, Von Poll Greece actively collaborates with influential individuals in order to expand property promotion and increase brand recognition. This partnership with top influencers allows us to reach wider audiences and gain greater exposure for our properties.
Agent's Open House
At Von Poll Greece we believe in creating opportunities for agents to familiarize themselves with our properties and their unique features. We organize open houses specifically designed for agents, providing them with a chance to explore our exclusive listings in several areas in Greece. These events have a powerful impact on agents’ prospective clients and associates, as they spread the word and promote the properties through word-of-mouth and social media.
Themed Events
In collaboration with renowned luxury brands Von Poll Greece hosts themed events. These partnerships allow us to attract potential customers and capture the attention of a wider audience. By incorporating luxury brands into our events, we create an enticing and memorable experience for attendees.
Influencer Events
At Von Poll Greece, we understand the significance of social media influence. That’s why we organize exclusive events aimed at promoting our properties through top influencers. These events provide national and international exposure for our properties, reaching millions of viewers. By showcasing our properties from the perspective of influential personalities, we enhance their desirability and visibility. We sometimes combine themed events with private gatherings to offer a comprehensive and engaging experience.
Promotion Through Print Advertisements, Press, and TV Publications
To enhance the effectiveness of our marketing efforts, we employ paid publicity to promote our listings. We carefully select and strategically target publications for each property. Leveraging our extensive network of press release contacts, we aim to generate broad media coverage that can be directed towards all our exclusive listings, expanding their visibility and impact. This approach guarantees that our listings capture the attention of our discerning target audience and leave a lasting impression.
Brochures
At our company, we specialize in crafting top-notch brochures that our clients can distribute to potential property buyers during viewings. Our brochures are meticulously tailored to offer comprehensive information about the property, featuring detailed descriptions, captivating photos, and even QR codes for convenient access to marketing materials associated with the property. Our goal is to provide a seamless and engaging experience for potential buyers, ensuring they have all the essential details at their fingertips.
Global Marketing on Elite platforms
Best Living Magazine
Our carefully curated catalog of real estate listings showcases the most beautiful and unique properties available through over 350 VON POLL stores. From magnificent country estates to elegant castles in idyllic locations, our selection is sure to impress. We not only offer properties for your primary residence, but also vacation homes in some of the most gorgeous locations worldwide.
See Your Amazing Property in our Best Living Magazine
BESTE LAGE, available in German and English and published twice a year, offers a comprehensive guide to the best real estate locations. With a circulation of 100,000 copies, BESTE LAGE is one of Europe’s largest and most widely-read real estate publications. Your home could be the next one featured and showcased in the most prestigious locations around Europe.
Our network
Von Poll has established strong relationships with prominent media outlets, which can help increase exposure for our listed properties and drive traffic to our website. In summary, Von Poll Greece offers a range of benefits for those seeking to buy or sell luxury properties on a global scale. With our worldwide Real Estate Shops, we represent our clients in the most important economic centers, cities, and the most beautiful and liveable places as well as in the surrounding regions
Marketing Strategies for Properties Under Construction
Our proactive approach to marketing begins during the development stage of a property, allowing us to maximize its exposure and generate positive attention. This approach has been successfully implemented in renowned projects.
Immersive 3D Visuals
We collaborate closely with leading 3D rendering companies to ensure that every aspect of the property is meticulously captured. From textures and finishes to lighting and ambience, we pay meticulous attention to detail. The end result is visually stunning imagery that accurately portrays the essence and character of the property.
Engaging 3D Videos
Our team creates captivating and immersive videos that bring the project to life. These videos not only help potential buyers understand the appeal and essence of the property but also have the potential to reach a wider audience through our strategic social media marketing campaigns.
Monthly On-Site Visits and Online Exposure for Construction
Our marketing team conducts monthly visits to the construction site, ensuring that potential buyers and collaborators are kept up to date on the progress of the property. Additionally, we utilize drone footage to provide a comprehensive view of the construction process.
Property Tour During Construction
When the construction process reaches a milestone of approximately 60-70% completion, we create a professional video where one of our agents showcases and explains the house. This video serves as a powerful marketing tool, generating anticipation and attracting new clients as the house nears its final stages.
Von Poll Greece Involvement During Construction
By partnering with Von Poll Greece during the construction of your property, you can rely on us for continuous consultation and assistance. With our expertise in making critical decisions regarding quality, distribution, pricing, and more, we are well-equipped to provide valuable guidance throughout the entire construction process knowing our clientele and their demands as well as keeping up with new trends is our key to successfully selling projects off plan.
Specialized Marketing for Developments (Off Plan projects)
We, at Von Poll Greece have recently acquired a collection of exceptional developments. By combining our innovative selling and marketing strategies, we have achieved remarkable success that has exceeded our initial expectations.
Our triumph stems from our unique branding approach, which distinguishes our properties from competitors. Our marketing campaigns are robust and impactful, featuring fresh content that is created on a weekly basis. Additionally, we produce exclusive videos that are tailored to specific target audiences, taking into account the distinct style of each villa or project.
